Why choose One Education for Marketing support
Marketing is your opportunity to give parents and potential pupils an insight into your school and what sets you apart from the school next door. Parents are more informed, with a wider choice. Enhancing reputation and successfully influencing parental choice will result in increased applications.
Our team of experts will work alongside your staff to support your school’s marketing strategy through a wide range of digital and traditional marketing services.
We recently engaged One Education to help us to develop a communications strategy to better engage with the local community and we are already beginning to see the benefits, I am very pleased.
The marketing consultant provided some fantastic ideas, which I plan to put into practise, to help us market the school specifically to attract mid-year starts when a place became available. An invaluable 'fresh eyes' look at our existing marketing efforts, particularly at the work we do on social media, offered innovative ideas that we had not previously considered.
We will take the time to get to know your school and what you are hoping to achieve through marketing, depending on your requirements we can:
- Make recommendations to improve current marketing effectiveness
- Work with you to develop strategies
- Turn strategies to deliverable operational plans
Your brand is who you are and what you stand for. Working with you, we can develop your school brand to reinforce your core values and mission.
- Logo design
- Consistent designs throughout printed and online assets
- Tone of voice
- Brand guidelines
Schools do amazing work. We can support you in getting positive messages out into the wider community through printed and online messages:
- School prospectuses
- Press releases
- Website content management
- Crisis Comms
Drive more traffic to your website, ensuring content represents your school ethos and visitors find the information they are looking for. Our services include:
- Consultation and recommendations
- Website build
- Content Management
- Search engine optimisation through a trusted partner
Social Media is a great marketing tool. It’s free, instant and very engaging. Remind parents and the community why your school is special and share good news stories every day. Not sure where to start, let us support you to:
- Set up social media accounts
- Advice on organic and paid media
- Grow social media presence on existing accounts, increasing reach and improving engagement
- Staff training